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Case Study – In-Flight Results
The BAMBOO, MOST INCREDIBLE STUDIO
Precision before performance: what a verified tracking stack showed once paid media went live across Meta, TikTok, and Google.
Client – Most Incredible Studio
Scope – Tracking Infra + Paid Media
Campaign Day – 19 of 90
Growth in daily average orders store-wide since launch (2.4 → 4.9/day)
+106%
Gross revenue generated in the first 19 days of the campaign
$13,399
The BAMBOO sold so far, toward a 200-unit / 90-day goal
71 Units
Meta Advantage+, TikTok Smart+, and Google PMax, unified under one measurement layer
3 Platforms
Before a dollar went to Meta, TikTok, or Google, the measurement layer was built and verified: GA4, server-side GTM via Stape, Meta CAPI, and the TikTok Events API, all reconciled against Shopify order data.
That's why this lift can be stated as fact rather than estimate — every number above traces back to Shopify's own sales ledger, not a platform's self-reported conversions.
Infrastructure first, media second
What the halo effect means here
The BAMBOO's own sales are only part of the picture. Store-wide daily orders nearly doubled the moment the campaign launched — visibility on one product is lifting consideration across the catalog, exactly the kind of effect that's invisible without unified, cross-channel measurement.
With 71 days remaining in the 90-day window, the infrastructure built in week one keeps paying out in every week after.
Source: Most Incredible Studio, Shopify sales data, Jun 1 – Jul 16, 2026.
GSCREATIVE – PRECISION BEFORE PERFORMANCE